Media consumption by geography
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Data •This report summarises the latest research from WARC's Data platform, with a focus on advertising investment, media consumption, and cost inflation this year and next. Key findings include:
Data •TV accounts for a third of total media consumption in the UK.
Data •An overview of when listeners consume podcast content in the UK and US.
Article •An overview of digital out of home (DOOH) cover and impacts by day part in the UK.
Data •An overview of mobile internet consumption forecasts.
Data •An overview of direct mail actions by households in the United Kingdom.