Pharma & healthcare
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Article • Admap Magazine, January 2020
A summary of new thinking and best practice on digital strategy in healthcare marketing from Admap. -
Data • Marte Aune, Rob Clapp, WARC Data, May 2020
This report analyses consumer spending and media habits in the UK during the novel coronavirus (COVID-19) outbreak, with insights segmented by age, gender and income. -
Article • D'Arcy King, WARC Best Practice, February 2018
Looks at how new technologies are affecting the healthcare profession and suggests ways that health data can be used to change consumer behaviour. -
Article • Carsten Wierwille, WARC Exclusive, April 2020
The COVID-19 pandemic has spurred new approaches to creative innovation which are likely to endure. -
Data • Marte Aune, Rob Clapp, WARC Data, May 2020
This report analyses consumer spending and media habits in the US during the novel coronavirus (COVID-19) outbreak, with insights segmented by age, gender and income. -
Article • Sam Peña-Taylor, WARC Exclusive, April 2020
A distillation of Mary Meeker’s annual Internet Trends report, with particular reference to the COVID-19 crisis and topics of interest to WARC readers.
