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Rankings • WARC Creative 100, 2021
Data • Rob Clapp, WARC Data Points, February 2021
Opinion • WARC, January 2021
Case Study • DMA (UK), Silver, 2020
Opinion • Sam Mercer, December 2020
Research Paper • MRS Awards Papers, Winner, MRS Award for Business-to-Business Research, 2020
Data • Rob Clapp, WARC Data Points, November 2020
Data • Cinzia Petio, WARC Data Points, November 2020
Data • Rob Clapp, WARC Data Points, October 2020
Data • Cinzia Petio, WARC Data Points, October 2020
Data • Cinzia Petio, WARC Data Points, October 2020
Data • Rob Clapp, WARC Data Points, October 2020
Data • Cinzia Petio, WARC Data Points, October 2020
Data • Rob Clapp, WARC Data Points, September 2020
Data • Rob Clapp, WARC Data Points, September 2020
Case Study • Monique Retief, WARC Prize for Asian Strategy, Entrant, 2020
Case Study • Frederick Tong, WARC Prize for Asian Strategy, Entrant, 2020
Case Study • Daniel Asplund, Adrian Adshade, WARC Prize for Asian Strategy, Entrant, 2020
Case Study • Victor Cajoles, WARC Prize for Asian Strategy, Entrant, 2020
Case Study • Mei Kuan Chin, Adrian Adshade, WARC Prize for Asian Strategy, Entrant, 2020
Data • Rob Clapp, WARC Data Points (GlobalWebIndex), August 2020
Article • dentsu, Research on WARC, June 2020
Data • Rob Clapp, WARC Data Points, July 2020
Case Study • SABRE Awards, Gold, Africa, 2020
Case Study • SABRE Awards, Diamond, North America, 2020
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Article • William Hanmer-Lloyd and Stephanie Watson, WARC Exclusive, April 2020
COVID-19 has the potential to disrupt consumer purchase behaviour, and to drive the uptake of new brands across all categories over the long-term. -
Article • Stephen Whiteside, WARC Exclusive, April 2020
Kantar, the research firm, conducted in-depth analysis of how consumer habits are evolving due to COVID-19, and suggested some of these behaviors will remain in place. -
Article • Euromonitor Strategy Briefings, May 2020
Looks at how the outbreak of COVID-19 and its global impact is expected to become another generation-defining crisis for millennials and Gen Z. -
Article • Research on WARC, January 2021
This paper provides a starting point for you to think about ways that you can build smart, emotionally intelligent experiences for people in 2021. -
Article • WARC Exclusive, July 2020
Analysing what makes social media strategies effective, with lessons for marketers drawn from the 'Effective Social Strategy' category of the 2019 WARC Awards. -
Article • Euromonitor Strategy Briefings, December 2020
The COVID-19 pandemic accelerated the adoption of e-commerce, with many consumers experimenting and even becoming reliant on the digital channel while in isolation.