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Data • Rob Clapp, WARC Data Points, February 2021
Article • Euromonitor Strategy Briefings, January 2021
Article • Euromonitor Strategy Briefings, December 2020
Opinion • Steve Lanzano, November 2020
Data • Cinzia Petio, WARC Data Points, November 2020
Case Study • Divya Agarwal, WARC Prize for Asian Strategy, Silver, 2020
Data • Rob Clapp, WARC Data Points, August 2020
Data • Rob Clapp, WARC Data Points, July 2020
Article • Euromonitor Strategy Briefings, June 2020
Case Study • SABRE Awards, Gold, Africa, 2020
Data • Rob Clapp, WARC Data Points, May 2020
News • 04 May 2020
Data • Cinzia Petio, WARC Data Points, May 2020
Rankings • WARC Effective 100, 2020
Rankings • WARC Media 100, 2020
Rankings • WARC Creative 100, 2020
Case Study • SABRE Awards, IN2, North America, Best Use of Video Networks, 2020
Case Study • MMA Smarties, Gold, India, 2020
Case Study • MMA Smarties, Silver, India, 2020
Case Study • Daniel Cui, WARC Media Awards, Bronze, Effective Channel Integration, 2019
Case Study • MMA Smarties, Gold, India, 2019
Case Study • MMA Smarties, Silver, India, 2019
Case Study • MMA Smarties, Finalist, India, 2019
Case Study • Emvies, Silver, 2019
Case Study • Emvies, Bronze, 2019
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Article • Stephen Whiteside, WARC Exclusive, April 2020
Procter & Gamble, the consumer-packaged goods manufacturer, is seeking to maintain its focus on consumer insight and brand building in response to COVID-19, and the financial challenges that are likely to follow. -
Article • Anna Hamill, WARC Exclusive, April 2020
Unilever, the global FMCG company, is navigating the short-term COVID-19 crunch while looking ahead to new consumer behaviours and the benefits of faster consumer insights. -
Article • Stephen Whiteside, WARC Exclusive, January 2021
Procter & Gamble, the consumer packaged goods manufacturer, believes that a variety of habits that have taken root during the COVID-19 pandemic will have long-term staying power. -
Article • GlobalWebIndex, Research on WARC, April 2020
Details data collected by GlobalWebIndex between April 2-6 in the US and UK, dedicated to consumer economic confidence in the coronavirus outbreak. -
Research Paper • Research on WARC, March 2020
This report looks at consumer purchasing data from across the world as the COVID-19 crisis has unfolded, through to what consumer behavior may look like after it has passed. -
Article • Rankings Articles, May 2020
Analyses the world's top effectiveness campaigns, as ranked by the Effective 100, to uncover shared creative, media and measurement strategies.