Automotive
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Case Study • DMA (UK), Gold, 2020
Case Study • MMA Smarties, Gold, X (Global), 2020
Case Study • Su Ling Chan, Danesh Asokkumar, WARC Prize for Asian Strategy, Entrant, 2020
Case Study • Varun Sekar, Siddharth Sheth, Ajay Ravindran, Amandeep Singh, WARC Prize for Asian Strategy, Entrant, 2020
Case Study • Soumitra Pal, WARC Prize for MENA Strategy, Entrant, 2020
Case Study • Soumitra Pal, WARC Awards, Entrant, Effective Content Strategy, 2020
Case Study • Su Ling Chan, Danesh Asokkumar, WARC Awards, Shortlisted, Effective Innovation, 2020
Case Study • Will Jellicoe, WARC Media Awards, Shortlisted, Effective Use of Tech, 2019
Case Study • Eugenia Teo, WARC Media Awards, Entrant, Effective Use of Tech, 2019
Case Study • Navonil Chatterjee, Siddhant Lahiri, Aditi Anand, WARC Prize for Asian Strategy, Shortlisted, 2019
Case Study • Navonil Chatterjee, Siddhant Lahiri, Aditi Anand, WARC Prize for Asian Strategy, Entrant, 2019
Case Study • Cannes Creative Lions, Entrant, Creative Effectiveness Lions, 2019
Case Study • Navonil Chatterjee, Siddhant Lahiri, Aditi Anand, WARC Awards, Entrant, Effective Use of Brand Purpose, 2019
Case Study • Navonil Chatterjee, Siddhant Lahiri, Aditi Anand, WARC Awards, Entrant, Effective Social Strategy, 2019
Case Study • Predashanok Isarangura, Suthisak Sucharittanonta, Anuwat Nitipanont, WARC Awards, Entrant, Effective Innovation, 2019
Case Study • Soumitra Pal, WARC Prize for Asian Strategy, Entrant, 2018
Case Study • Subhendu Kumar, WARC Prize for Asian Strategy, Entrant, 2018
Case Study • Soumitra Pal, WARC Prize for Asian Strategy, Entrant, 2018
Case Study • Dragons of Asia, Best in Vietnam, Best Brand Trial Or Sales Generation Campaign, Bronze, 2018
Case Study • DMA (US), Silver, 2018
Case Study • DMA (US), Gold, 2018
Case Study • Effies (Australia), Silver, Australian Effie Awards, 2018
Case Study • SABRE Awards, North America, Automotive, 2018
Case Study • Hari Ramanathan, Navonil Chatterjee, Siddhant Lahiri, WARC Prize for Asian Strategy, Silver and Channel Thinking Special Award, 2017
Case Study • MMA Smarties, Finalist, 2017
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Article • Stephen Whiteside, Event Reports, IPA EffWorks 2020, January 2021
Research by Les Binet, the head of effectiveness at agency adam&eveDDB, demonstrates that a brand’s “share of search” within its category is a vital metric for marketers to consider. -
Article • WARC Category Intelligence, September 2019
Global strategies, campaign updates and trends in the mass-market automotive category. -
Article • WARC Category Intelligence, April 2018
Global strategies, campaign updates and trends in the luxury auto category. -
Data • Rob Clapp, WARC Data Points (GlobalWebIndex), April 2020
An overview of delayed purchases during the novel coronavirus (COVID-19) outbreak across 17 markets. -
Case Study • Matthew Simms, WARC Awards, Grand Prix, Effective Innovation, 2020
Car manufacturer Volvo created a Living Seawall to reinvent its image and attract luxury car buyers in Australia. -
Case Study • Institute of Practitioners in Advertising, Gold and Best Dedication to Effectiveness, IPA Effectiveness Awards, 2020
Audi, an automotive brand, created long-term value and increased sales with its Vorsprung durch Technik campaign in the UK, which has spanned over the past decade.