3AF Asian Marketing Summit

Global, 13th-14th October, 2020

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Article

A survey by Vox, the media company, and SightX, the research-software provider, identified a major gap between the current digital experience and consumers’ ideal online environment.

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Analysis by Nielsen, the research firm, has demonstrated why Asian Americans are a critical audience for marketers to include in their strategies.

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Datawrkz, a digital-media planning and buying shop, has identified several ways that brands can enhance their marketing efforts targeted at Indian Americans.