Two of the leading anti-fraud and brand safety standards organisations in the digital ad industry – the Trustworthy Accountability Group (TAG) and Joint Industry Committee for Web Standards (JICWEBS) – are to merge.
The Australian Competition and Consumer Commission (ACCC) has launched federal court proceedings against Google over its alleged misleading of consumers to obtain more personal information for the use in targeted advertising.
With the long-term fate of TikTok in major markets like Australia and India uncertain, while major media outlets like ABS-CBN in the Philippines shut down – the media landscape is about to enter a period of volatility that advertisers must be prepared for.
Entertainment giant Disney has cut its spending on Facebook ads radically, as the company quietly agrees that the social network must do more to clean up the speech on its platform amid the #StopHateforProfit boycotts.
A sweeping new security law in Hong Kong has raised questions for big tech companies’ operations in the territory, with Facebook, Google and Twitter temporarily blocking authorities’ access to user data; TikTok – under pressure around the world for ...
New Delhi’s ministry of consumer affairs is compiling the country’s first ever government-designed code of conduct for advertisers and agencies, in a move designed to curb unfair practices and misleading claims.
Google’s search ranking algorithm is changing, the company has announced, with page experience now a consciously considered element beyond load times but the fuzziness of the term means that Google will be making an important judgement on what ...
Brands entering the US cannabis market face a legal labyrinth in that the sale of cannabis products is now legal in 11 states, plus the District of Columbia, but brands are fairly rigorously excluded from traditional forms of advertising.
The Facebook CEO has doubled down on calls for clear regulation of the internet, following a change of heart just under a year ago – now the social network is signalling that it is keen to lay down rules, but that process will be slower than ...
UK advertising bodies have welcomed a government indication that communications watchdog Ofcom could become the regulator to enforce rules to make the internet a safer place, in what would be a world first.
India’s Ministry of Health and Family Welfare has finalised an amendment which will ban advertisements promoting fairness creams, health drinks claiming improvement to the height of children and products promoting anti-ageing remedies – with ...
Google has announced that its Chrome browser will block all “disruptive” ads that are displayed alongside short-form videos of eight minutes duration or less, while it also reviews its own websites, such as YouTube, for compliance.
Brands, media owners and politicians have backed moves to put responsibility at the heart of the UK advertising industry, as the Advertising Association announced a new focus at its annual LEAD summit.
Following the censuring of an influencer for Pretty Little Thing for posting about the brand outside of an advertising context, Billion Dollar Boy’s Ed East explores where the rules suggest some murky standards.
Google’s CEO, Sundar Pichai, took to the opinion pages of the Financial Times to get the trillion-dollar company on the front-foot of any rules governing AI, and promising to be a “helpful and engaged partner” – here’s what we know.
The UK should establish an independent and powerful new regulator to oversee the content spread by Silicon Valley online platforms, according to the head of Sky, the broadcaster and telco owned by Comcast.
Advertising agencies have welcomed reports that TikTok, the Chinese viral video app, may introduce a curated content feed to allay brand safety fears – a move that would also enable it to charge higher advertising rates.
Privacy and brand safety in a programmatic world, a slowdown in social media growth and the advertising potential provided by gaming and podcasts are the three main themes to emerge from an analysis of readership across all of this year’s Global ...
Looks at how women's roles in society have changed and continue to evolve, meaning brands have had to adopt how they engage this audience, by promoting female empowerment, removing gender bias and ensuring women are part of the client and agency teams.