Spotlight: Australia





About this series

The WARC Spotlight Australia series focuses on a timely industry topic facing brands in the market. It comprises a capsule collection of commentary, tackling the topic from a range of angles. Contributors to the series are industry experts offering on-ground insights to what’s working or developing.

Latest spotlight: DIY and DIFM

Examines the impact of COVID-19 on consumer behaviours and the shift from DIY to DIFM. Deep-dive into:

  • Understanding and empathising with the consumer
  • Reevaluating retail priorities
  • DIWM (do it with me)
  • Maintaining grocery brand growth

Read the full introduction

Consumer sentiment analysis

This report analyses data from ongoing surveys of Australian consumers, provided by GWI.

Read the data report

More spotlights

Health and wellness

Health and wellness

April 2021
Expanding the movement

Technology and trust

Digital experiences

January 2021
Being memorable in a digital age

Technology and trust

Technology and trust

February 2020
Use of data and online consumer relationships