Advanced Search
Sign in Get a demo Get news Do I subscribe?
  • English
  • 中文
  • 한국어
Core WARC
WARC Data
WARC Rankings
WARC Advisory
Compare Plans
Our Clients
Meet the Experts
The Feed
WARC Talks
Awards
  • Our Awards
  • Partner Awards
Explore by Topic
Get a demo
Get news
Do I subscribe?
English
  • 中文
  • 한국어
  • English
Facebook
Twitter
LinkedIn
Print

0 min read
Opinion, 06/05/2020
Blog author
WARC


From WARC

  • Brand in action: How The Times of India leads with social activism at its core
  • Brand in action: How Tata Tea issued a “Wake up” call to highlight national issues
  • Brand in action: How Monash University is taking personalisation-at-scale to the next level
  • View all

Latest

  • Opinion

    Fortnite, Minecraft, and Roblox are creating virtual worlds – here’s how marketers can engage
  • Opinion

    What Google’s rejection of individual-level ad IDs means for marketers
  • Opinion

    How to make a brand appeal to a 55-year-old like me
  • Opinion

    Brands should call time on ‘fempowerment’
  • Opinion

    Safeguarding consumer data can help build consumer trust
  • Opinion

    Tapping community and diversity can be a brand’s superpower
  • Opinion

    Writing and presenting a winning case study: tips from the APG
  • Opinion

    Advertising in 2030 after the impact of 2020
  • View more News and Opinion

About the author

WARC

View all of WARC's Opinion posts

Blog author

Get a demo

Please enter your feedback.

Submit
Send feedback

www.warc.com

© Copyright 2021

All rights reserved including database rights. This electronic file is for the personal use of authorised users based at the subscribing company's office location. It may not be reproduced, posted on intranets, extranets or the internet, e-mailed, archived or shared electronically either within the purchaser's organisation or externally without express written permission from WARC.

Email this content

Welcome back to WARC!

We’ve made some exciting changes since your last visit, bringing you:

  • Latest category insights straight to your homepage
  • A new Evidence series on key marketing questions
  • Category campaign data from recent case studies

By continuing to use the site, you agree to the use of cookies. You can change this and find out more here

Hide message
WARC

© 2021 Copyright and Database Rights owned by Ascential Events (Europe) Limited

  • Facebook
  • Twitter
  • LinkedIn
  • YouTube
  • Instagram
  • Home
  • WARC Core
  • WARC Data
  • WARC Rankings
  • WARC Advisory
  • The Feed
  • WARC Talks
  • Awards
  • Explore by Topic
  • About
  • About WARC
  • Meet the Experts
  • Work for WARC
  • Press
  • Partners
  • Write for WARC
  • Sitemap
  • Support
  • Help
  • Contacts
  • Do I Subscribe?
  • Newsletter
  • Legal
  • Terms & Conditions
  • Copyright Policy
  • Privacy
  • Cookies
Please scan the QR code
QR code for WeChat