Dutch Mill: Sponsor of mom-and-pop shops

Dutch Mill, a dairy products brand, increased brand awareness and engagement in Thailand by launching a recruitment video on YouTube to encourage participation from mom-and-pop store owners.

Campaign details

Brand: Dutch Mill Contributing Agency: Wunderman Thompson Bangkok, Digital Integrated (Media) Entry Title: DUTCH MILL Sponsor of Mom-and-Pop shops Winning Category: Best Full-Funnel Campaign Primary Objective: Recruitment Format: TrueView In-Stream Ads