Nestlé: Nutrition Cart

The Nestlé for Healthier Kids global initiative repurposed children's shopping carts in Carrefour supermarkets to deliver a healthy eating message in the United Arab Emirates.

Campaign details

Brand: Nestlé Brand owner: Nestlé Agency: Geometry MENA Market: United Arab Emirates Industries: Food industry (general) Media channels: Point of purchase, in-store Budget: No budget

Executive summary

It's often said that healthy habits start at hom

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