Loto Libanais: Dream Number

Lottery operator Loto Libanais literally changed the game to reignite engagement and increase ticket sales in Lebanon.

Campaign details

Brand: Loto Libanais Brand owner: LLDJ Agency: Impact BBDO Market: Lebanon Sector: Lotteries, casinos, gambling Media channels: Mobile & apps, Outdoor, out-of-home, Print - General, unspecified, Social media, Websites & microsites

Executive summary

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