Racial representation in advertising: A snapshot

Examines research from Kantar on global racial representation in ads, and what it means for brand performance.

Brand activism in the Black Lives Matter era

This article is part of a series of articles from the WARC Guide to brand activism in the Black Lives Matter era. Read more.

The protests following the death, at the hand of a police officer, of George Floyd have focused attention globally on the representation of people of colour and other ethnic minorities in all parts of society. While the advertising industry has moved