Cambodia has been through its share of difficult times, says Anthony Keck, Managing Director of Phnom Penh-based agency Havas Riverorchid, but as a young, optimistic population benefits from the economic growth and new opportunities sweeping through
Cambodia emerges as a new frontier for multinational brands
This article explores how Cambodia is becoming a new frontier of growth for multinational brands, and what marketers need to focus on to achieve success in the country.
