Cambodia emerges as a new frontier for multinational brands

This article explores how Cambodia is becoming a new frontier of growth for multinational brands, and what marketers need to focus on to achieve success in the country.

Cambodia has been through its share of difficult times, says Anthony Keck, Managing Director of Phnom Penh-based agency Havas Riverorchid, but as a young, optimistic population benefits from the economic growth and new opportunities sweeping through