Argentina's move to legalize abortion underscores the limits of brands’ embracing purpose

Examines the actions of brands in Argentina regarding a vote over legalizing abortion in December 2020.

December 30th was a historic day in Argentina as a long-fought battle to have on-request abortion legalized came to a successful end. While it is not the first country in the highly Catholic region to pass a law of this type – Uruguay had a similar o

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