TikTok reaches parity with Twitter among 18–24 year olds in the UK

An overview of TikTok penetration in the United Kingdom between September 2017 and December 2019, broken down by age group and gender.

TikTok is used by nearly one-tenth of all adult UK smartphone users, according to the latest data from Comscore. Penetration reached 8.7% in December 2019 (nearly 3.4 million unique individuals), an increase from 5.6% the year before.

By age group, over one-quarter (26.0%) of 18–24 year olds used the platform in December 2019. This is equal to 1.4m unique visitors, a number that Comscore says has grown by 90% compared with December 2018. This puts TikTok on par with Twitter in pen