Snapchat adds 15m daily users, approaches 300m total

An overview of Snapchat's daily active users by region in Q1 2021.

Social platform Snapchat has added 15m daily users in the first three months of the year, bringing its total to 280m and in reach of 300m, according to the latest company reports.

Growth was visible across all three regions reported – North America added one million daily users to reach 93m, Europe added three million to 77m while the Rest of World region added 12m and topped 100m for the first time (111m).