Half of consumers set to alter spending this holiday season

An overview of consumer spending plans during the festive holiday season in 2020.

One-half (48%) of consumers expect a change in how they spend their festive holidays this year, according to the latest global research from Toluna, Harris Interactive and KuRunData.

Consumer spending on pre-holiday festivities and socialising will be most affected – two-fifths (42%) of consumers say they plan to spend less, with just one in ten expecting an increase.

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