Orange: The Hammam Fighter

Tahaab Rais, Mongi Bhouri

This case study shows how Orange, the telecommunications provider, gave an old retro game a twist to show young Tunisians the speed of its Internet services.

Campaign details

Brand: Orange Tunisia Brand Owner: Orange Lead Agency: FP7/Tunisia, UM Tunisia Contributing Agencies: Banni Banni Country: Tunisia Industries: Telephone & internet services Media Channels: Content marketing, Events & experiential, Games & competitions, Mobile & apps, Online video, Public relations, Social media

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