Fair & Lovely: Democratising Education for Women in Indonesia

Beauty brand Fair & Lovely used TV, mobile and radio to raise awareness of its brand commitment to female education and drive sales in Indonesia.

Campaign details

Brand: Fair & Lovely Brand owner: Unilever Agency: Mindshare Indonesia Country: Indonesia Industries: Skin care, sun protection Media channels: Email marketing, Mobile & apps, Programmatic display, Social media, Television Budget: 500k - 1

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