Baby Dove: Big Steps to Success

Infant personal-care brand Baby Dove used a data-led digital campaign to grow its brand business and launch in the Philippines.

Campaign details

Brand: Baby Dove Brand owner: Unilever Lead agency: Mindshare Philippines, 1DMG Contributing agencies: Ogilvy, Bridges Country: Philippines Industries: Baby care Media channels: Content marketing, Programmatic display Budget: 1 - 3 million

Executive

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