Pinguino Coffee Break

This case study explains how Pinguino, a leading ice cream brand owned by Unilever, increased sales by helping people have fun during the summer in Ecuador.

Pinguino Coffee Break

Bertin Guerrero

Campaign details

Brand: Pinguino Brand Owner: Unilever Lead agency: Initiative and BRM Contributing Agencies: AXIS Ecuador and Paradais Country: Ecuador Industry: Savoury snacks, potato chips Channels used: Events & experiential, Mobile & apps, Online display, Outdoor, out-of-home, Radio, Social media, Sponsorship - media, Television Up to 500k Effective Channel Integration

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