Finish: Fountains (Hayrat)

Dishwasher detergent brand Finish combined history with high-tech in Turkey to encourage people to act against an environmental threat.

Campaign details

Brand: Finish Brand owner: Reckitt Benckiser Lead agency: Havas Media Istanbul Contributing agencies: Cora communications, Circus, Contentine, 3 dots Market: Turkey Sector: Cleaners & detergents Media channels: Mobile & apps, Online video, Websites & microsites Up to 500k