Kraft Hazelnut: Taking on the Godfather

Kraft Hazelnut, the hazelnut spread brand, launched a campaign to promote a new hazelnut spread to consumers in Canada.

Campaign details

Brand: Kraft Hazelnut Brand owner: Nestlé Entrant company: Rethink, Toronto Media: Starcom, Toronto PR: The Colony Project, Toronto Market: North America Sector: Media channels: Mobile & apps, Online video, Outdoor, out-of-home, Programmtic display, Search marketing, Social media 3 - 5 million