Breeze: Driving personalization at scale

Breeze, a laundry detergent brand, launched a campaign in the Philippines to drive sales of liquid detergent.

Campaign details

Brand: Breeze Brand owner: Unilever Entrant company: Mindshare Philippines, Taguig Idea creation: Mindshare Philippines, Taguig / InMobi, Singapore Media: InMobi, Singapore Market: The Philippines Sector: Laundry products Media channels: Mobile & apps, Online video Up to 500k