Adorama: Creative Ones

A campaign by Adorama, a photography equipment company, in the USA, helped them prove that appealing to creative types on TV was effective.

Campaign details

Brand: AdoramaBrand owner: AdoramaEntrant company: Marketing Architects, MinnetonkaMarket: United StatesSector: Cameras, photographyMedia channels: TelevisionBudget: Up to 500k

Executive summary

For Adorama, one of the stalwarts of the creative...

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