Singapore Tourism Board: Passion Made Possible

The Singapore Tourism Board used an integrated approach based around passions to launch a global platform to attract leisure visitors to the island state.

Campaign details

Brand: Singapore Tourism BoardBrand owner: Singapore Tourism BoardLead agency: TBWA SingaporeContributing agencies: Zenith, EdelmanCountry: GlobalIndustries: Destinations and locationsMedia channels:Events & experiential, Online display,...