Santoor: Beauty Spot

Santoor, India's leading beauty brand, rolled out its Beauty Spot campaign to connect with young voters during the recent elections.

Campaign details

Brand: SantoorBrand owner: Wipro Consumer CareAgency: ADK FortuneCountry: IndiaIndustries: Bath toiletries, soapsMedia channels: Online video, Social media, Word of mouth, influencersBudget: Up to 500k

Executive summary

Santoor, India’s leading...