Maxis: Maxis Business spark series

Malaysian telco Maxis needed to build brand recognition as a managed IT solutions provider so it targeted large businesses (75-250 employee) in order to grow engagement and satisfaction.

Campaign details

Brand: Maxis Brand owner: Maxis Broadband Sdn Bhd Lead agency: Publicis Groupe Malaysia Contributing agency: Publicis Media Malaysia Market: Malaysia Sector: Telephone & internet services Media channels: Content marketing, Email marketing, Events & experiential, Livestreaming, Online display, Print - general - unspecified, Public relations, Radio & audio, Social media, Websites & microsites Up to 500k

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