LumiHealth: Levelling up National Health

Valerie Lim, Prema Alexander

Health Promotion Board, the government organisation, adopted the strategic platform The Power of Small to show people in Singapore how small everyday actions could build a healthier life.

Campaign details

Brand: LumiHealth Brand owner: Health Promotion Board Agency: The Secret Little Agency Market: Singapore Sector: Public health Media channels: Newspapers, Online display, Online video, Outdoor,out-of-home, Programmatic buying, Search marketing, Social media, Websites & microsites 500k - 1 million

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