Cream Silk: #RichnessOfNature digital takeover

Haircare brand Cream Silk built a strong digital ecosystem to re-establish itself and reinforce its presence in the minds of its target audience in the Philippines.

Campaign details

Brand: Cream Silk Brand owner: Unilever Lead agencies: Unilever Philippines, Mindshare Philippines Contributing agency: Facebook Philippines Market: Philippines Sector: Hair care Media channels: Content marketing, Online display, Programmatic display, Social media, Virtual & augmented reality, Word of mouth, influencers Up to 500k

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