Volvo Cars Australia: Omtanke – rethinking Volvo

Car manufacturer Volvo created a Living Seawall to reinvent its image and attract luxury car buyers in Australia.

Campaign details

Brand: Volvo Cars Australia Brand owner: Volvo Cars Agencies: whiteGREY, Mindshare Market: Australia Industries: Automakes & marques, Luxury Automotive Media channels: Cinema, Mobile & apps, Online display, Online video, Outdoor, out-of-home, Public relations, Social media, Television 5 - 10 million