Tochka, a bank, launched the 'say it with your business' campaign in Russia to attract businesses that wanted to create social change.
Campaign details
Brand: Tochka BankBrand owner: QIWI BankEntrant company: Voskhod, EkaterinburgMarket: RussiaSector: BanksMedia channels:Competitions & contests, Events & experiential, Online display, Online video, Social media, Television, Websites...