San Diego International Airport: Planning the future of Terminal 1 at SAN

San Diego International Airport in the US launched a campaign to improve community relations and convince the public that replacing Terminal One was worth the time and money.

Campaign details

Advertiser: San Diego International Airport Agency: Porter Novelli


San Diego International Airport (Airport) is a gateway to one of the most beautiful cities in the U.S. This convenient downtown airport is routinely ranked one of the best in the nation in terms of passenger satisfaction. Yet, the airport has been on

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands