MUA: Learners Challenge

Mauritius Union Assurance (MUA), an insurance company, educated young people in Mauritius on how to avoid traffic collisions through a relaxed and entertaining web series.

The Problem

According to the World Health Organisation, road traffic accidents are the number one killer of those under the age of 29, with a staggering 1.35 million young lives lost each year.

In Mauritius, we have a population of 1.3 million with a total of 596,873 vehicles on the road and 29,644 accidents annually of which 150 are fatal.

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