Ironman: How Ironman and Chris Nikic Proved that Anything Is Possible

IRONMAN, a series of triathlon races, shifted the narrative around IRONMAN from 'attainable to some' to 'accessible to all' by working with a Special Olympics athlete in the US.

Campaign details

Brand: Ironman Advertiser: Ironman Agency: KWT Global

Situation Analysis

As Agency of Record, KWT Global supports The IRONMAN Group's consumer and corporate PR initiatives with the goal of increasing brand awareness and event registrations. The IRONMAN® and IRONMAN® 70.3® Triathlon Series are the world's premier full-dist