American Hotel & Lodging Association: No Room for Trafficking

The American Hotel & Lodging Association (AHLA), an industry trade group, increased awareness of trafficking in the US by partnering with the NFL leading up to the Super Bowl and launching a series of ads and social media posts.

Campaign details

Brand: American Hotel & Lodging Association Advertiser: American Hotel & Lodging Association Agency: Plus Communications

The Assignment

As a $150 billion illicit industry, human trafficking is one of the fastest growing criminal enterprises in the world, impacting more than 40 million victims across the globe. This modern-day slavery occurs every day in communities large and small. T