ViettelPay: Make Tet easy again – challenge accepted!

Viettelpay, a mobile payment app, wanted to educate people about its services during Tết celebrations in Vietnam and relaunched the brand in a big digital campaign.

Campaign video: ViettelPay – Make Tet easy again – challenge accepted!

Read the full campaign case study

Selected creative: ViettelPay – Make Tet easy again – challenge accepted!

Credits

Media agency: Dentsu Redder Ho Chi Minh City Creative Director:Mai Le Thanh Phan Thuy Nguyen

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