Taipei Blood Center: Blood Beacon

Taipei Blood Center, the blood donation centre, decreased the average blood shortage time in Taiwan through the powerful combination of location data and real-time inventory data.

Campaign video: Taipei Blood Center – Blood Beacon

Credits

Media agency: Wunderman Thompson Chinese Taipei Account manager: Una Wu Chairman, APAC Creative Council: Sheung-Yan Lo Chief Creative Officer: I-Fei Chang Creative director: Ever Chang Executive Creative Director: Min Lung Wu Karina Chen Mark Brenndorfer Allen Wu / Center Wu Emma Lee Hugo Chiang Joyce Lo

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

Learn more Get a demo

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands