Oral B: You're Out!

Dental care brand Oral-B boosted brand awareness in Israel by connecting religious authority to having clean teeth during Yom Kippur.

Campaign video: Oral B – You're Out!

Selected creative: Oral B – You're Out!

Credits

Media agency: MediaCom Connections Tel Aviv Orchestration: Yaron Farizon / Shimi Hamias Communication Planning: Dana Wolfsfeld / Gilad Kat Media Buying: Yulia Shavelzon