Cadbury Creme Egg: The Hunt is On!

Cadbury Creme Egg, the Easter chocolate, increased sales in its third year of the Creme Egg Hunting Season campaign by creating a sense of urgency for consumers in the UK.

Campaign video: Cadbury Creme Egg – The Hunt is On!

Read the full campaign case study

Selected creative: Cadbury Creme Egg – The Hunt is On!


Media agency: Carat London / Posterscope London Media Planning and Buying:Jessica Batiste / Julia Sparrow / Juliet Pigache / Flora Kessler / Charlotte Taylor

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands