Cerveza Poker: WhatsApp Friends

Cerveza Poker, the beer brand, increased sales in Colombia by creating friendships with bots over WhatsApp.

Campaign video: Cerveza Poker – WhatsApp Friends

Read the full campaign case study


Agency: DDB Bogotá / Zenith BogotáCEO: Borja de la PlazaCCO: Leo MaciasPlanning VP: Jorge BecerraCreative Director: Felipe Jaimes / Andrés Restrepo "LAMA"Idea:Juan Cár Felipe Cendales / Oscar López / Daniela Prieto / Fredy CastroNatalia Fuentes Catalina CórdobaNestor Benjumea / Carolina Páez / Andrés TorresCarlos Correa Juan Isaza

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