IKEA: Silence the Critics

IKEA, the furniture retailer, made waves in the UK by silencing the home shaming critics.

Selected creative: IKEA – Silence the Critics


Creative agency: Mother London Assistant Producer: Will Carmichael Business Lead: Yuki Yamakado / Marina Banks CD: Thom Whitaker / Danielle Outhwaite-Noel Creatives: Mike Kennedy / Pauline Ashford Director: Tom Kuntz Ana Balarin / Hermeti Balarin Sophie Holt David Bass / Arnold Hanningh Jenny Fan Giedre Miniotaite Imogen Carter Scarlett Spence

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