Centre Pompidou: Memories of Paris

Centre Pompidou, a French contemporary art museum, raised awareness to tourists in Paris by selling statuettes of its building as a souvenir.

Campaign video: Centre Pompidou – Memories of Paris

Credits

Creative agency: Marcel ParisChief Creative Officer: Anne de MaupeouExecutive Creative Director: Youri Guerassimov / Gaëtan du PelouxCopywriter: Antonin JacquotArt Director: Clément Sechet /...