Maximizing Super Bowl impact for retail campaign on Twitter

This article explains how a retailer running a pricey Super Bowl ad used a social media measurement company to find out how much conversation occurred about the ad.

Maximizing Super Bowl impact for retail campaign on Twitter

Kinetic Social

This article is part of The Programmatic Primer, Warc's essential guide for advertisers to the latest online advertising techniques. The report includes detailed advice on how to...