WARC subscribers can read
Coca-Cola Czech Republic: Winter Olympics
Coca-Cola, the soft drinks brand, used its partnership with the Winter Olympics to promote the brand in the Czech Republic by being a 24/7 brand that interacted with fans all through the night as they stayed up to watch it.
By only relying on personal opinions or guesswork, not facts, you risk wasting millions of dollars, losing credibility and impact.
Access unbiased, evidence-based insights that save you time and help you make marketing choices that work.
WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.
Strategy Partner, Fetch
You’re in good company
We work with 76% of the world’s top agencies and 80% of Forbes most valuable brands*.