Parachute Advansed: Strong hair, strong bonds

Madiha Chowdhury, Shadman Shakib, Sohieb Murtuza, Allen Ebenezer Eric, Asif Iqbal

Parachute Advansed, a haircare brand, launched a campaign in Bangladesh to resonate with younger consumers.

Campaign details

Brand: Parachute AdvansedBrand owner: Marico Bangladesh LimitedLead agencies: Asiatic, Bombbay VisionContributing agencies: Concito PR, AdcommMarket: BangladeshSector: Hair careMedia channels:Competitions & contests, Newspapers, Online video,...

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