Swift Foods: Suki to Souk-e

Swift Foods, a food brand, launched a campaign in the Philippines to create an e-commerce platform to sustain business.

Campaign details

Brand: Swift Foods Philippines Lead Agency: NuWorks Interactive Labs, Inc. Region: APAC

Strategy

Objective

The objective was clear. Keep Swift in existence in an extraordinary time in human history — where businesses, markets, and economies were shutting down due to the lockdown and the pandemic.