Google: Be Unstoppable #WithALittleHelp from Google

Google, a technology company, sought to reshape society in India to be more appreciative of everyone's pursuits, while also increasing its brand appeal score and daily usage with its campaign Be Unstoppable.

Campaign details

Brand: Google India Agency: Toaster

Strategy

Objective

Google wanted to be one of the world's most helpful brands and the brief was to identify a cause that can help create an inclusive marketing strategy to drive product usage and lead t

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands