DenizBank takes a data-driven approach with Adjust to reduce costs

DenizBank, a banking brand, decreased mobile ad spend while maintaining user acquisition campaigns in Turkey.

Campaign details

Brand: DenizBank Agency: Adjust Region: EMEA



DenizBank is Turkey's 5th largest private bank. In 2012, DenizBank launched Turkey's first mobile wallet, fastPay, allowing banked or unbanked customers of DenizBank to transfer money between mobile phones 24/7. In the same year, DenizBank also launc

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